Dave was created as an example of a typical general builder customer. I was asked to summarise his likes, dislikes and what he liked to follow in social media using an informal tone of voice that suited the profile.
Internal Comms and Website
I am a fast and creative copywriter able to deliver text within tight timescales. I was asked to write copy to be used in two presentations for an internal comms campaign and a website.
Thomas Cook travel guides project management
I initiated ideas for new titles, wrote sales material, briefed external design teams and maintained the editorial quality across a series of Travel Guides.
Clean & Green Love Food series copy-edit
I love copy-editing recipes, working through the ingredients and method for consistency and style, as well as ensuring that the steps are easy to follow.
Love Food series quality check
After munching my way through a few home-baked cupcakes (well I had to check the recipes, right?), I managed to check a total of 15 books and complete the project on time.
Creating content for an 80s quiz
For this writing project, I re-lived the era of the Mullet, New Romantics and the Rubik Cube.
Writing Project Dad and making robots
When I took on this project, little did I know that I’d be immersed in tape, glue, cereal boxes and paint for several days.
Trade Offers proofread
The products and prices in this leaflet are time sensitive and can change frequently throughout the schedule right up until the final print date.
Travis Perkins Trade Product Guide proofread/data cleanse
I am able to learn and use various forms of software to proofread or ‘cleanse’ data. When I worked on the Travis Perkins Trade Product Guide, I amended several Excel…
Keyline updated brand guidelines proofread
I adopt a methodical approach to every project I work on based on years of experience of finding effective ways of checking text.